Hong Kong and Macau, October 26, 2023 – Kam Lung Motor Group and ZEEKR Intelligent Technology (hereinafter referred to as "ZEEKR") held a signing ceremony at the Island Shangri-La hotel in Hong Kong, officially announcing the group's role as the importer and dealer of the ZEEKR brand in the Hong Kong and Macau markets. This collaboration will bring new electric vehicle options to consumers in Hong Kong and mark an important milestone in the automotive development of the Kam Lung Motor Group.
Established in 1983, Kam Lung Motor Group is one of the most influential automobile dealership groups in South China. With over 20 years of experience and expertise as a strategic partner of international automotive groups, Kam Lung Motor Group provides comprehensive automobile sales and after-sales services to consumers. In recent years, as the electric vehicle market has rapidly expanded, the group has kept pace by establishing more electric vehicle sales outlets and charging facilities, as well as providing electric vehicle maintenance training for technicians. The group is committed to delivering the best collaborative services and seamless experiences to electric vehicle owners in Hong Kong, Macau, and the Greater Bay Area.
With the ever-changing market environment, the group is introducing the new ZEEKR model line-up to meet the demand of Hong Kong and Macau consumers for high-quality and high-performance electric vehicles. Leveraging its extensive sales network and professional team across Hong Kong and Macau, Kam Lung Motor Group will provide outstanding car purchasing experiences and after-sales services to consumers.
ZEEKR founded in 2021, is an intelligent mobility technology company that focuses on luxury intelligent electric vehicles. ZEEKR has been committed to the research and development of advanced technologies for smart electric mobility since its establishment. It has established research and development centers in Ningbo, Hangzhou, Gothenburg and Shanghai, continuously innovates through modular development, virtual engineering, and software system development, aiming to lead the industry with comprehensive in-house capabilities in intelligent technology. At the 2023 Shanghai Auto Show, ZEEKR officially announced its European strategy, embarking on a global market expansion journey, and aiming to become a leading brand in the European electric vehicle market by 2030 through outstanding products, a direct sales model, and one-stop services, providing users worldwide with an ultimate luxury intelligent electric mobility experience.
Mr. Mak, President of Kam Lung Motor Group, stated, " I am extremely honored that Kam Lung Motor Group has officially become a strategic partner of the ZEEKR brand in the Hong Kong and Macau markets. ZEEKR electric vehicles are an outstanding luxury brand under Geely Group, and they have already garnered significant attention in regions such as China and Europe. I believe that ZEEKR electric vehicles, with their cutting-edge smart technology, battery technology and design will bring a more upscale, sporty, and luxurious electric vehicle choice to the Hong Kong and Macau markets, shining brightly in the market."
Mr. Chen Yu, Vice President of ZEEKR, commented, "Hong Kong and Macau are significant markets in ZEEK's global strategy. With a high penetration of electric vehicles and a substantial demand for luxury cars, these two markets align perfectly with ZEEKR's brand positioning as a luxury electric brand of the new era. From the beginning of product development, ZEEKR has considered both left and right-hand drive designs to cater the diverse needs of global users. Following successful expansions into European, Central Asian, and the Middle Eastern markets, ZEEKR's arrival in Hong Kong and Macau markets signifies the official entry into the HD market. We are very optimistic regarding the partnership between ZEEKR and Kam Lung. This collaboration combines ZEEKR's ultimate products with Kam Lung's excellent sales networks and professional services. Together, we are dedicated to providing luxury intelligent and electric mobility lifestyle experience for more global users."